Director of Advocacy Engagement (U.S. Remote)
Posted on: January 15, 2022
Reporting to: Sr. Director of Digital Engagement
Location: United States / remote, requires U.S. work
Term: Permanent full time
Compensation: $115K - $140K
Deadline: Candidates will be reviewed on a rolling basis, target
Let's cut to the chase: We're looking for an experienced and
creative content strategist who is ready to drive compelling
advocacy and policy content and engagement across all channels
(e.g. SMS, Web, Email, Social). The candidate we need will know
what content is right for each channel and be a strong team player
ready to collaborate with a team of engagement managers overseeing
execution and implementation of the strategy. If that sounds like a
possible match, read on!
WorkMoney is a nonprofit organization dedicated to lowering costs
and raising incomes for all Americans to make American life more
affordable and American families more economically secure. We
provide products, services, perks, benefits, tips, and tools to
help members improve their financial lives. We are a trusted source
of information about financial matters, economic policy, and public
debates about the economy. We also activate and engage our members
in advocacy campaigns to support policies and elected leaders to
support our core vision that everyone in America can afford to live
a good life.
What are we looking for?
WorkMoney is seeking a results-oriented Director of Advocacy
Engagement to develop and deliver our content. We engage primarily
by SMS now, but are investing heavily in email, web, social media,
and 1 to 1 outreach. You would be responsible for leading advocacy
engagement across all digital channels, working closely with our
partnerships, growth, legislative advocacy, and data & analytics
teams to drive political advocacy, education, and organizing
We're trying to answer questions like:
How do we create content for 2M Americans that makes policy &
advocacy work compelling and engaging?
Which content should we send via SMS? Web? Email? Social media?
How do we drive organic growth?
How do we balance these offerings with other types of content, such
as products and information?
Our ideal candidate is an exceptional communicator who manages
expectations and projects with attention to detail as well as a
keen understanding of big picture strategy. Just as important, you
are politically savvy and thrive in a start-up environment with a
5-7+ years experience in cross-channel digital marketing and
2+ years deep strategic experience with email, social media, and/or
Demonstrated messaging expertise in politics, advocacy, and/or
Experience drafting strategy documents and messaging calendars
Strong project management skills - able to wrangle a full team
towards a big picture goal
Not afraid to get their hands dirty and take on any kind of task to
get the job done
Comfortable managing external partners/agencies and copywriters
Strong copy drafting and review skills
Good (but opinionated!) team player able to collaborate on all
elements of the work
Nice to haves:
Experience with data analysis / reporting, planning testing
Experience with email testing and deliverability
Experience with social media, particularly launching & growing new
Experience with web content & growth strategy
Comfortable learning new tools / technology
Management experience a plus
The salary range for this role is $115,000 - $140,000 annually
based on experience. WorkMoney offers generous healthcare, vacation
and retirement benefits -- the kind ALL Americans should be able to
have, and which we are proud to offer. Those include, but are not
limited to: low deductible healthcare, dental, and vision plans at
no cost to you, 401(K) retirement program with up to 6% employer
match, four weeks paid vacation, annual work from home stipend, and
unlimited sick time.
Why join our team?
We're mission driven, hard working, and scrappy AF. We're a true
startup, offering a dynamic work environment where no day is the
same and where innovation and rolling up your sleeves is the norm.
WorkMoney's team includes people with a wide-ranging set of
backgrounds and expertise. And best of all, we're a growing crew of
collaborative colleagues who are generous, whip-smart, and
It is WorkMoney's policy to ensure that all individuals with whom
we are in contact are treated equally without regard to age, color,
disability, gender, marital status, national origin, religion,
sexual orientation, expression, gender identity, or veteran's
status. We strongly encourage applicants from historically
Follow the link to the application page, complete the required
fields, and submit a resume and cover letter. Submissions without a
cover letter will not be considered. Please address the following
questions in your cover letter: why are you the best candidate for
the job, what are your prior experiences with digital advocacy, and
what makes you want to work at a fast paced social impact startup
at this time in your career. Applications will be reviewed on a
rolling basis and the posting will remain published until the
position is filled.
Keywords: WorkMoney, Seattle , Director of Advocacy Engagement (U.S. Remote), Executive , Seattle, Washington
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