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Senior Marketing Manager, Enterprise Communications Governance

Company: Avalara
Location: Seattle
Posted on: November 26, 2022

Job Description:

Job Duties:

  • Own the governance strategy and work cross functionally with business stakeholders to educate on the strategy
  • Identify opportunities to prevent manual communication techniques and deliver automated processes
  • Evaluate performance of marketing and campaigns based on KPIs and defined analytics.
  • Centralize email creation process and sending systems so Avalara maintains a 360 view of the customer to ensure we aren't saturating our customers and taking into consideration the complete customer experience
  • Validation- if a message needs to be received, you will create approach to validate until we confirm receipt. We don't validate today.Qualifications:
    • Bachelor's degree in business, marketing or communications.
    • 8+ years marketing and project management experience, including experience in a B2B SaaS company.
    • Prior experience in marketing, customer experience or loyalty marketing.
    • Excellent verbal and written communication skills.
    • Proven experience working with and influencing cross-functional teams and senior stakeholders.
    • Experience with CRM automation tools (e.g. Salesforce.com), marketing automation platforms (especially Eloqua), and analytic tools (e.g. Tableau).
    • Conflict resolution and problem-solving

Keywords: Avalara, Seattle , Senior Marketing Manager, Enterprise Communications Governance, Executive , Seattle, Washington

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