VP Account Services
Company: PR/Marketing /Advertising, Seattle, WA
Posted on: December 9, 2018
Company is seeking a savvy, experienced marketing agency professional who is equal parts head, heart and hustle for a VP, Account Services position in our Seattle office!
The VP, Account Services will have a head for strategic customer marketing, a heart for driving innovative solutions to client business problems, and the hustle necessary to get the job done in a fast-moving environment. In this role, your focus will be on leading strategic development, creative development, testing/analytics, and optimization of marketing programs delivered through 1:1 channels such as, email, digital, social media, and direct mail for one or more assigned client accounts, managing and mentoring a team, building and growing strong client relationships and assisting the SVP, Managing Director with new business efforts.
This position requires a self-starter from a digital or marketing agency with an ability to work effectively with agency colleagues across departments and office locations, an advanced understanding of 1:1 communications and experience leading development of loyalty programs and multi-channel integrated campaigns across online and offline channels.
What you'll do: Be the account lead for assigned client accounts, maintaining direct, day-to-day, senior level client contact Proactively provide the client with thought leadership and strategic guidance, determining the best solutions to fulfill the needs of the client Collaborate with agency partners and department leads to deliver world-class work to our clients on time, on strategy, on budget, and with superior quality Be an advocate for client needs across departments within Company to provide superior client service Maintain a superior level of knowledge in all aspects of one-on-one relationship marketing and digital marketing Maintain a superior knowledge of data analytics and clearly articulate the value it adds to our clients Drive delivery of data driven insights and analytics to inform campaign optimization Effectively present, sell, and defend all agency work and proposals to clients Directly manage escalated client issues, partnering with Account Leadership team to define appropriate responses Work with department leads across offices to develop detailed and accurate statements of work and project plans Guide the Account team to manage project profitability and drive topline revenue growth Actively seek additional projects/new business from client contacts and prospects Work with SVP, Managing Director of the Seattle office on new business opportunities Who you are: A strategic direct marketer and thought leader with extensive knowledge of 1:1 marketing and experience leading loyalty programs and multi-channel integrated campaigns (e.g. email, direct mail, digital, social media, print, etc.) Proven leader with demonstrated ability to sell in strategic solutions and recommendations to clients, including opportunities for optimizing programs based on performance Strong understanding of data analytics and loyalty campaign metrics including how to analyze and interpret results An excellent communicator with strong meeting facilitation and stand-up presentation skills Skilled in writing a killer data-rich presentation that tells a clear, persuasive story Outstanding project and process management and follow up skills Exceptional interpersonal skills with proven ability to build and maintain relationships with clients and agency colleagues A creative problem solver with exceptional analytical skills An entrepreneurial and flexible, self-starter who thrives in fast-moving, dynamic work environments Proficient in Microsoft Office Suite including Word, Excel, and PowerPoint Required Experience: Bachelor’s degree in Marketing or Communications or have equivalent work experience 12+ years of recent experience in an Account Service role at an advertising, digital or marketing agency You have proven success in acquiring new business/growing client accounts in an Account Service role at an agency Prior experience managing teams.
Keywords: PR/Marketing /Advertising, Seattle, WA, Seattle , VP Account Services, Executive , Seattle, Washington
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