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Director, Product Marketing - Sales Cloud

Company: Salesforce
Location: Seattle
Posted on: February 21, 2021

Job Description:

New York - New York Washington - Seattle Georgia - Atlanta To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.Job CategoryMarketingJob DetailsSalesforce, the global CRM leader, empowers companies of every size and industry to digitally transform and create a 360-- view of their customers. We are the fastest growing of the top 10 enterprise software companies, the World's Most Innovative Company according to Forbes, and one of Fortune's 100 Best Companies to Work For. The growth, innovation, and Aloha spirit of Salesforce are driven by our incredible employees who thrive on delivering success for our customers while also finding time to give back through our 1/1/1 model, which leverages 1% of our time, equity, and product to improve communities around the world. Salesforce is a team sport, and we play to win. Join us!


POSITION SUMMARY
We are looking for a creative, talented, passionate and well-rounded product marketer to lead the Sales Cloud Solutions & Industry Marketing team. This is a highly collaborative role that works closely with many other functions in the broader Sales Cloud Marketing team, as well as across the company, especially with the cross-Cloud Industries Marketing team.

This role manages a team responsible for Sales Cloud industry messaging, narrative, and content development to support integrated marketing and go-to-market strategy. The successful candidate will partner with Solutions PMMs to represent key buyer challenges, industry perspectives, and develop compelling messaging that highlights how the product, customer success, and value pay off the Sales Cloud vision.

Ultimately, the successful candidate will partner with, and support, the Sales Cloud Marketing team and cross-functional teams to deliver world-class marketing.


RESPONSIBILITIES & IMPACT
Specific responsibilities that this role will own include developing and evolving content such as:

  • Translating the Sales Cloud narrative into compelling use-cases across segments and industries
  • Conduct Data Analysis and focus groups to determine Solutions effectiveness and refinement
  • Partner with Go to Market peers to launch new programs and plays
    LEADERSHIP QUALITIES
    • Team Alignment -- The candidate will align with cross-functional teammates and demonstrate commitment to their success through a high level of collaboration.
    • Agility & Speed -- The candidate can work fast in a dynamic environment, supporting others as plans or strategies change, recognizing that the enemy of good is perfect.
    • Innovation -- The candidate will thrive in innovating as much in the marketing messages they build as they do in the marketing operations we create and support.
    • Customer Success -- The candidate will focus on customer success in everything they do, to bring industry solutions stories to life, to validate our use case prioritization, and to celebrate and thank customers for supporting us.
    • Impact -- The candidate will strive for impact, not activity, in the plans they create and the work they deliver.
    • Inclusion -- The candidate will always strive for equality, fairness, and inclusion in everything they do.REQUIRED SKILLS / EXPERIENCE
      • 7+ years experience in product marketing at a high tech company, or similar.
      • Creative thinker that can generate innovative marketing ideas and lead a cross-functional team of stakeholders to drive execution.
      • Ability to research key personas and roles, and develop and test messaging, value propositions, positioning, and other sales-related content.
      • Dynamic, confident personality with ability to successfully define and drive project execution with minimal guidance amidst multiple priorities and goals.
      • Proven ability to speak in front of internal, external, and global audiences.
      • Strong skills in communication, writing and ability to work well cross-functionally.
      • Exceptional team player with proven ability to lead through influence.
      • Proven track record in performing well in a fast-paced environment and organizational skills to manage multiple projects with tight deadlines effectively.Accommodations - If you require assistance due to a disability applying for open positions please submit a request via this Accommodations Request Form. Posting Statement At Salesforce we believe that the business of business is to improve the state of our world. Each of us has a responsibility to drive Equality in our communities and workplaces. We are committed to creating a workforce that reflects society through inclusive programs and initiatives such as equal pay, employee resource groups, inclusive benefits, and more. Learn more about Equality at Salesforce and explore our benefits. Salesforce.com and Salesforce.org are Equal Employment Opportunity and Affirmative Action Employers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status. Salesforce.com and Salesforce.org do not accept unsolicited headhunter and agency resumes. Salesforce.com and Salesforce.org will not pay any third-party agency or company that does not have a signed agreement with Salesfore.com or Salesforce.org. Salesforce welcomes all. Pursuant to the San Francisco Fair Chance Ordinance and the Los Angeles Fair Chance Initiative for Hiring, Salesforce will consider for employment qualified applicants with arrest and conviction records. Posted 2 Days Ago Full time JR85834 About Us Founded in 1999, Salesforce is the global leader in Customer Relationship Management (CRM). Companies of every size and industry are using Salesforce to transform their businesses, across sales, service, marketing, commerce, and more by connecting with customers in a whole new way. We harness technologies that can revolutionize companies, careers, and, hopefully, our world. Salesforce is built on a set of four core values: Trust, Customer Success, Innovation, and Equality. By making technology more accessible, we're helping create a future with greater opportunity and equality for all. This has taken our company to great heights, including being ranked by Fortune as one of the "Most Admired Companies in the World" and one of the "100 Best Companies to Work For" eleven years in a row, and named "Innovator of the Decade" and one of the "World's Most Innovative Companies" eight years in a row by Forbes. There are those who choose to work with the best and brightest. And then, there are those who want to do more than just a job. They are the ones improving lives, not only their careers. Having an impact now instead of later. Doing something that's so much bigger than themselves, an industry, and their company. We believe everyone can be a Trailblazer. Join Salesforce and discover a future of new opportunities.

Keywords: Salesforce, Seattle , Director, Product Marketing - Sales Cloud, Sales , Seattle, Washington

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